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Thursday 14 July 2011

Playtex bra fit guide - support for your girls

Playtex has introduced a brand new website – a 1,2,3 step approach to helping you find the right fit.

You know that stats, gals... the majority of us are wearing the wrong size bra.

The global bra experts at Playtex have now launched a website addressing all your fitting needs.

See: http://www.playtex.com.au/find-your-perfect-fit/index.php

The full support - in sexy designs and colours featured here - is what you'll get from the renowned brand.

Here are the steps to getting your precious girls well and truly supported:

Step 1 - band size
Wear a non padded bra and use a soft tape measure. Hold one end of the tape underneath the front of your bust then circle the tape around your back at band level. If the measurement ends on a half centimetre/inch, round it up. Record the measurement.

Step 2 - bust measurement
Wear a non padded bra and use a soft tape measure. Hold the tape at nipple level across your bust. If the measurement ends on a half centimetre, round it up. Again, jot down your measurement.

Step 3 - cup size
Subtract your band size from your bust measurement. The resulting number equates to the letter of your cup size. And there you have it, your perfect bust size. For accurate measurements, it's best to take yours when you are wearing your most comfortable bra - one that has no padding and is not a minimiser.

Once you have your accurate size, shop to your heart's content at Playtex.

The styles here are modelled by plus size model Penelope Benson. Her size 14 curves have seen her enjoy great success as one of Australia’s most successful + size models. The 178cm glamazon has modelled for myriad international clients list which has seen the 23 year old Sydneysider criss-crossing the globe for projects.

A career highlight so far has been when Penelope was flown to Italy in 2010 to walk in Milan Fashion week for designer Elena Miro, and shortly after she was signed to iconic Aussie lingerie label Playtex as their new face and 2011 brand ambassador.

For stores and more fit information:

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