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Monday, 4 April 2016

Famous magazine closes print edition

In magazine news just, the print edition of Famous magazine is to close.

In a piece by Mumbrella, it has been revealed that Pacific Magazines has announced it will cease publishing the print edition of Famous Magazine.

The current edition will be the last.

Says the Mumbrella article:

The publisher said 25 staff are affected by the decision and the company will look to “redeploy up to 10 into new opportunities within the business” while the remainder will be made redundant.
The weekly magazine will be replaced with a new website, FamousLive, which the publisher emphasised would be: “targeted at social and mobile video-obsessed millennials”.
Peter Zavecz, CEO, Pacific Magazines, commented on the print magazine’s closure: “The decision to cease publishing in print is never an easy one and we sincerely thank the Famous staff for their contribution to the brand. After much consideration, we feel that refocusing on a digital-only model with FamousLive is the correct one.”
The move comes amid continuing declining magazine revenues for print and sliding circulations with Pacific Magazines.
On the launch of the FamousLive website Zavecz said: “Our strategy is about adding value to audiences. The launch of FAMOUSLive refocuses our energy and investment to better tap into the immediacy, innovation and social currency this digital native market demands.”
An article in The Daily Telegraph also echoed the news.

Josie's Juice will miss covers like this...


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