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Sunday, 1 February 2015

AFC Asian Cup Final: ABC TV Ratings Figures

Did you watch the AFC Asian Cup final?

Of course you did - and millions joined you!

Photo: ABC TV
In TV ratings figures just in, 5.3 million people tuned in to the AFC Asian Cup final on Australian TV, on the ABC.

The ABC’s live coverage of the AFC Asian Cup Final match between the Socceroos and South Korea reached 5.3 million Australians nationally. Hosted by Stephanie Brantz with special guest panellists Brett Emerton, Archie Thompson and Gerard Whateley, the match saw the Socceroos win 2-1 in extra time and declared AFC Asian Cup 2015 Champions.

Justin Holdforth, ABC Head of Sport and Events, said: “The AFC Asian Cup has been a tournament celebrating our culture, our community and our diversity. It’s been a privilege to be part of and we are immensely proud to have brought this landmark moment in Australian football to audiences throughout Australia, live and free to air and across ABC Radio and ivies.”

Richard Finlayson, ABC Director of Television, said: “I want to congratulate the Socceroos on an historic win. The ABC should be there for great moments in the national story, but it would not have been achieved without the commitment of the FFA and its CEO David Gallop, the AFC Asian Cup Local Organising Committee and its CEO Michael Brown, and our broadcasting partner, Fox Sports.” 

"Finally, I would like to thank the ABC Sports broadcast team, including Justin Holdforth, executive producer Kirsty Bradmore, host Stephanie Brantz, Gerard Whateley, Francis Leach and our special guest panellists Brett Emerton, Paul Okon and Archie Thompson."

Here are the stats on ABC TV coverage:

·         ABC’s coverage of the AFC Asian Cup Final last night reached 5.3 million Australians (metro + regional)*

·         Audience peaked at 22.27 AEDT with 3 million metro + regional viewers

·         The Australia v South Korea match (including extra time) had a metro + regional  average audience of 1.8 million

·         Sydney had the highest average audience and share with 503,000 viewers of the match, and 32.6% share in the timeslot

·         52% of the metro audience was aged under 50

Overall ABC performance:

·         Last night was the highest ABC Network share since the launch of digital channels in 2008

·         The ABC Network was the top network for the night with 28.6% share

·         ABC main channel was the top channel for the night at a 5 City Metro Level (20.3% share) and in Sydney, Melbourne, Adelaide and Perth

ABC iview:

·         There were 43,000 live streams of the Australia V South Korea match, plus an additional 12,600 catch-up plays of the first half via ABC iview

ABC TV Facebook

·         ABC TV’s Socceroos 2015 Champions post had a reach of 144,300, over 7,700 likes and 1,007 shares

·         On the night ABC TV social reach was over 420,000 on Facebook, Twitter and Instagram combined

ABC TV’s live coverage of the AFC Asian Cup Semi Final between the Socceroos and the United Arab Emirates reached 3.1 million Australians nationally (metro + regional)*. ABC TV’s live broadcast of the Quarter Final between Australia and China reached over 1.8 million people nationally. The delayed opening match against Kuwait reached 1.1 million Australians; the delayed match between Australia and Oman reached 1.05 million; and the delayed final group match where Australia lost to South Korea reached 1.04 million.

Source: OzTAM & RegionalTAM overnight data
*Reach counts the total number of viewers who watched at least five consecutive minutes of the program

**Due to the coverage running overtime, match figures are based on an actual start and end times. This may differ from OzTAM program listings which are based on preliminary start and end times**

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