I'm crazy about the new ad campaign for the Myer 2010/2011 spring/summer collections. Jennifer Hawkins is looking more gorgeous than ever. Loving the modern military trend. The continuing love affair with nude hues. And this NF By Nicola Finetti fluid satin pantsuit ($189).
Here is the beautifully styled and executed TV ad.
http://www.myer.com.au/video-player.aspx
And the link below shows a wrap up of this week's Myer fashion parade. The 'new nautical' is big news, as is embellishment, and florals.
If you've never been to a fashion show, you'll think it a bit silly to see such serious faces critiquing clothes. But the music and production combined with cleverly styled clothes and too-gorgeous models is completely entrancing.
http://www.youtube.com/user/MyerMystore#p/u/0/i-VnyeIj4CY
Want more? Here is some footage from the catalogue shoot.
http://www.youtube.com/user/MyerMystore#p/u/1/ogqqiO0GhB8
Hanging out for summer now, yes?
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