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Tuesday 4 August 2015

BONDS100: Bonds 100th Anniversary Ad VIDEO

You've likely spotted this ad in the past week.

The first time I saw it I was in a hotel room in Melbourne, and I was mesmerised. And each time, I have stopped what I am doing and watched it again.

It's the Bonds 100 year anniversary TV ad. Featuring that KILLER INXS TRACK 'What you need.'

Here's the blurb:

A new era has begun. Meet a new kind of Bonds basic. BONDS100 is a celebration of our 100th birthday; of where we've been and where we're going. It's bold, branded and anything but basic. We’ve taken our most-loved pieces and revamped them for women, men, kids and baby.

... We dare you not to dance along to this one.

Oh, and here is the recent Iggy Azalea ad too, the brand's newest ambassador, who we think is kinda perfect for the campaign - the brand could not have chosen better. Love, love her body and her utter confidence, and that's she an Aussie flying that international music flag like nobody's business :

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